{"product_id":"lucerne-hooded-insulated-jacket","title":"Lucerne Hooded Insulated Jacket","description":"\u003cdiv style=\"display:flex;gap:32px;align-items:center;margin:0 0 36px;flex-wrap:wrap;\"\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0788\/3204\/2173\/files\/52A10043B02449C98552308462C03C0A.jpg?width=900\" alt=\"Lucerne Hooded Insulated Jacket | Seoden London — hooded insulated jacket\" width=\"800\" height=\"800\" loading=\"lazy\" decoding=\"async\" style=\"width:100%;height:auto;border-radius:12px;display:block;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\n\u003cp style=\"font-size:11px;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:#B12B23;margin:0 0 8px;\"\u003eThe warmth\u003c\/p\u003e\n\u003ch3 style=\"font-size:22px;font-weight:700;margin:0 0 14px;line-height:1.25;\"\u003eA hooded insulated jacket that holds the heat\u003c\/h3\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eThick insulation traps warm air, so you stay comfortable without three layers underneath.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eThe tightly woven face blocks the wind and lets light rain run off.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eA fixed hood fits over a beanie, and a high collar zips to the chin under it. It is light enough to wear comfortably while you are moving.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv style=\"display:flex;gap:32px;align-items:center;margin:0 0 36px;flex-wrap:wrap;\"\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\n\u003cp style=\"font-size:11px;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:#B12B23;margin:0 0 8px;\"\u003eThe fit\u003c\/p\u003e\n\u003ch3 style=\"font-size:22px;font-weight:700;margin:0 0 14px;line-height:1.25;\"\u003eRelaxed, sizes L to 6XL\u003c\/h3\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eThe chest measures 116 cm on the XL, 124 cm on the 3XL and 136 cm on the 6XL, and the length is 69 to 79 cm.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eZip pockets keep your phone safe, and elastic cuffs seal the wrists.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eIf you are between sizes, take the larger one; colours marked men’s fit are roomier. Every measurement is in the size guide.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0788\/3204\/2173\/files\/24AE9500E7FAECE7DAE3C4F470C20F6F.jpg?width=900\" alt=\"Lucerne Hooded Insulated Jacket | Seoden London — relaxed insulated jacket on a model\" width=\"800\" height=\"800\" loading=\"lazy\" decoding=\"async\" style=\"width:100%;height:auto;border-radius:12px;display:block;\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv style=\"display:flex;gap:32px;align-items:center;margin:0 0 36px;flex-wrap:wrap;\"\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0788\/3204\/2173\/files\/DA3CC7A9921CCF95F6B137C4EBF1A5B3.jpg?width=900\" alt=\"Lucerne Hooded Insulated Jacket | Seoden London — insulated jacket on a country walk\" width=\"800\" height=\"800\" loading=\"lazy\" decoding=\"async\" style=\"width:100%;height:auto;border-radius:12px;display:block;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\n\u003cp style=\"font-size:11px;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:#B12B23;margin:0 0 8px;\"\u003eHow to wear it\u003c\/p\u003e\n\u003ch3 style=\"font-size:22px;font-weight:700;margin:0 0 14px;line-height:1.25;\"\u003eTen colours, every day\u003c\/h3\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eWear it with leggings and walking boots in the countryside, or jeans and trainers for errands.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eWine, pink and plum are cheerful; black, navy and greens are practical.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eChoose your colour and size above — free UK delivery. It is easy to buy for the whole family in matching or different shades.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv data-lead style=\"margin:0 0 36px;padding:22px 24px;background:#F6F4F0;border-radius:14px;\"\u003e\n\u003cp style=\"font-size:11px;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:#B12B23;margin:0 0 8px;\"\u003eFrom Maria \u0026amp; Denis\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eA hooded insulated jacket for real outdoor weather — school runs in the rain, dog walks on frosty fields and long waits on cold platforms, with a smooth windproof face and a warm body.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eTen colours, in an unusually wide size range from L to 6XL. It is a sensible, good-looking jacket at an honest price, the one you will grab every time you leave the house.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv class=\"sd-info-acc\"\u003e\n\u003cstyle\u003e.sd-info-acc details{border-bottom:1px solid #E6E4DF;}.sd-info-acc details:last-of-type{border-bottom:none;}.sd-info-acc{margin-bottom:-22px;}.sd-info-acc summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:12px;padding:14px 2px;font-size:14px;font-weight:600;color:#161616;}.sd-info-acc summary::-webkit-details-marker{display:none;}.sd-info-acc summary::marker{content:'';}.sd-info-acc summary::after{content:'+';font-size:20px;font-weight:400;color:#9A968F;flex:0 0 auto;}.sd-info-acc details[open] summary::after{content:'\\2013';}.sd-info-acc .sd-info-body{padding:0 2px 18px;font-size:14px;line-height:1.75;color:#5A564F;}.sd-info-acc .sd-info-body p{margin:0 0 10px;}.sd-info-acc .sd-info-body p:last-child{margin-bottom:0;}.sd-info-acc table{width:100%;border-collapse:collapse;font-size:13px;}.sd-info-acc th,.sd-info-acc td{padding:8px 6px;border-bottom:1px solid #EFEDE9;text-align:left;}.sd-info-acc th{font-weight:600;color:#161616;}.sd-info-acc td{color:#5A564F;font-variant-numeric:tabular-nums;}\u003c\/style\u003e\n\u003cdetails open\u003e\u003csummary\u003eWhy you will love it\u003c\/summary\u003e\u003cdiv class=\"sd-info-body\"\u003e\n\u003cp\u003eWarm insulation.\u003c\/p\u003e\n\u003cp\u003eA windproof face.\u003c\/p\u003e\n\u003cp\u003eA fixed hood and high collar.\u003c\/p\u003e\n\u003cp\u003eZip pockets and elastic cuffs.\u003c\/p\u003e\n\u003cp\u003eTen colours, L to 6XL.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eFabric \u0026amp; care\u003c\/summary\u003e\u003cdiv class=\"sd-info-body\"\u003e\n\u003cp\u003eSpot clean small marks with a damp cloth. For a full clean, a gentle 30°C wash in a laundry bag or a dry cleaner — check the label inside.\u003c\/p\u003e\n\u003cp\u003eHang on a wide hanger so the shoulders keep their shape; brush lightly after wear.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eSize guide\u003c\/summary\u003e\u003cdiv class=\"sd-info-body\"\u003e\n\u003cp\u003eThese are measurements of the garment laid flat, not body measurements. Compare them with a similar piece you already own — that is the most reliable way to choose.\u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eLength\u003c\/th\u003e\n\u003cth\u003eBust\u003c\/th\u003e\n\u003cth\u003eShoulder Width\u003c\/th\u003e\n\u003cth\u003eSleeve Length\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003e69\u003c\/td\u003e\n\u003ctd\u003e116\u003c\/td\u003e\n\u003ctd\u003e48.5\u003c\/td\u003e\n\u003ctd\u003e62\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003e71\u003c\/td\u003e\n\u003ctd\u003e120\u003c\/td\u003e\n\u003ctd\u003e50\u003c\/td\u003e\n\u003ctd\u003e63.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e3XL\u003c\/td\u003e\n\u003ctd\u003e73\u003c\/td\u003e\n\u003ctd\u003e124\u003c\/td\u003e\n\u003ctd\u003e51.5\u003c\/td\u003e\n\u003ctd\u003e65\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e4XL\u003c\/td\u003e\n\u003ctd\u003e75\u003c\/td\u003e\n\u003ctd\u003e128\u003c\/td\u003e\n\u003ctd\u003e53\u003c\/td\u003e\n\u003ctd\u003e66.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e5XL\u003c\/td\u003e\n\u003ctd\u003e77\u003c\/td\u003e\n\u003ctd\u003e132\u003c\/td\u003e\n\u003ctd\u003e54.5\u003c\/td\u003e\n\u003ctd\u003e68\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e6XL\u003c\/td\u003e\n\u003ctd\u003e79\u003c\/td\u003e\n\u003ctd\u003e136\u003c\/td\u003e\n\u003ctd\u003e56\u003c\/td\u003e\n\u003ctd\u003e69.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003eSize L follows the same grade, one step below XL.\u003c\/p\u003e\n\u003cp\u003eIf you are between sizes, take the larger one — there is room for a jumper underneath.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/details\u003e\n\u003c\/div\u003e\u003cdiv style=\"display:none\" aria-hidden=\"true\"\u003e\n\u003cstyle\u003e.sl-size-wrap{overflow-x:auto;-webkit-overflow-scrolling:touch;}.sl-size-wrap table{width:100%;border-collapse:collapse;font-size:13px;}.sl-size-wrap th,.sl-size-wrap td{padding:7px 6px;text-align:center;border:1px solid #E6E4DF;}.sl-size-wrap th{background:#FAF9F6;font-weight:700;color:#161616;white-space:normal;line-height:1.25;}.sl-size-wrap td{white-space:nowrap;}.sl-size-wrap td:first-child,.sl-size-wrap th:first-child{text-align:left;font-weight:600;color:#161616;background:#FAF9F6;}@media(max-width:600px){.sl-size-wrap table{font-size:11px;}.sl-size-wrap th,.sl-size-wrap td{padding:6px 4px;}}@media(max-width:430px){.sl-size-wrap table{font-size:10px;}.sl-size-wrap th,.sl-size-wrap td{padding:4px 3px;}.sl-size-wrap td{white-space:normal;}}\u003c\/style\u003e\n\u003cdiv class=\"sl-size-wrap\"\u003e\n\u003cp\u003eThese are measurements of the garment laid flat, not body measurements. Compare them with a similar piece you already own — that is the most reliable way to choose.\u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eLength\u003c\/th\u003e\n\u003cth\u003eBust\u003c\/th\u003e\n\u003cth\u003eShoulder Width\u003c\/th\u003e\n\u003cth\u003eSleeve Length\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003e69\u003c\/td\u003e\n\u003ctd\u003e116\u003c\/td\u003e\n\u003ctd\u003e48.5\u003c\/td\u003e\n\u003ctd\u003e62\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003e71\u003c\/td\u003e\n\u003ctd\u003e120\u003c\/td\u003e\n\u003ctd\u003e50\u003c\/td\u003e\n\u003ctd\u003e63.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e3XL\u003c\/td\u003e\n\u003ctd\u003e73\u003c\/td\u003e\n\u003ctd\u003e124\u003c\/td\u003e\n\u003ctd\u003e51.5\u003c\/td\u003e\n\u003ctd\u003e65\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e4XL\u003c\/td\u003e\n\u003ctd\u003e75\u003c\/td\u003e\n\u003ctd\u003e128\u003c\/td\u003e\n\u003ctd\u003e53\u003c\/td\u003e\n\u003ctd\u003e66.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e5XL\u003c\/td\u003e\n\u003ctd\u003e77\u003c\/td\u003e\n\u003ctd\u003e132\u003c\/td\u003e\n\u003ctd\u003e54.5\u003c\/td\u003e\n\u003ctd\u003e68\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e6XL\u003c\/td\u003e\n\u003ctd\u003e79\u003c\/td\u003e\n\u003ctd\u003e136\u003c\/td\u003e\n\u003ctd\u003e56\u003c\/td\u003e\n\u003ctd\u003e69.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003eSize L follows the same grade, one step below XL.\u003c\/p\u003e\n\u003cp\u003eIf you are between sizes, take the larger one — there is room for a jumper underneath.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Seoden London","offers":[{"title":"Wine \/ L","offer_id":67796190331069,"sku":"7A2BC43560BC4AD0BC1A74E8A40FD742","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Wine \/ XL","offer_id":67796190363837,"sku":"891483AD6575431CB83FE8EC9841A49E","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Wine \/ 2XL","offer_id":67796190396605,"sku":"8CAC3EC45BA64ECBBB2D88C29F19563A","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Wine \/ 3XL","offer_id":67796190429373,"sku":"2ACFF0C326E64946BBFC723ED09081FA","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Wine \/ 4XL","offer_id":67796190462141,"sku":"51640437C128477B8907117536649622","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Wine \/ 5XL","offer_id":67796190494909,"sku":"FE04708916174F30AA2B7356E47563E2","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ L","offer_id":67796190527677,"sku":"7105695672E449ACBA11C3B376B3D0CA","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ XL","offer_id":67796190560445,"sku":"908E55F18BCB44FDB27F2F4C6524128D","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 2XL","offer_id":67796190593213,"sku":"743587E76842453B9564F214196812B6","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 3XL","offer_id":67796190625981,"sku":"34A67777B2DA419496988C3FD492ED3A","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 4XL","offer_id":67796190658749,"sku":"1D2527456C92422D9D94A2586A94F07A","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 5XL","offer_id":67796190691517,"sku":"F92FD1063035466BB5B5DB40D6F40DAC","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Midnight Purple 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L","offer_id":67796190920893,"sku":"A1BA604F8D9B4B75A486BC64ABDA8FC2","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Plum \/ XL","offer_id":67796190953661,"sku":"B3361463D8154F2F91743FFF9003FA49","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Plum \/ 2XL","offer_id":67796190986429,"sku":"8243A78F06B94E3BAA1A0DB6DE3639C1","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Plum \/ 3XL","offer_id":67796191019197,"sku":"19569FA7522245B8BFBBF7668FF9EDBE","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Plum \/ 4XL","offer_id":67796191051965,"sku":"CFBC914D6CE84EA99C04BBBEB04ED36B","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Plum \/ 5XL","offer_id":67796191084733,"sku":"47D4A1A65AE24A01BFB71CBF3DA274CC","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":67796191117501,"sku":"6ED86F9A46BC4627B5BAC5089F324EBB","price":48.2,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 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