{"product_id":"seoul-letter-print-puffer-jacket","title":"Seoul Letter-Print Puffer Jacket","description":"\u003cdiv style=\"display:flex;gap:32px;align-items:center;margin:0 0 36px;flex-wrap:wrap;\"\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0788\/3204\/2173\/files\/pink-puffer-jacket-on-a-model-in-london.png?width=900\" alt=\"Seoul Letter-Print Puffer Jacket | Seoden London — pink letter-print puffer jacket on a London street\" width=\"1024\" height=\"1024\" loading=\"lazy\" decoding=\"async\" style=\"width:100%;height:auto;border-radius:12px;display:block;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\n\u003cp style=\"font-size:11px;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:#B12B23;margin:0 0 8px;\"\u003eThe print\u003c\/p\u003e\n\u003ch3 style=\"font-size:22px;font-weight:700;margin:0 0 14px;line-height:1.25;\"\u003eA letter-print puffer jacket in tonal colour\u003c\/h3\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eLarge letters and a number are printed in a shade just deeper than the jacket, so the print looks subtle from a distance and playful up close.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eThere are letters on the back too, so it looks just as good as you walk away.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eThe flat print moves with the padding and does not feel stiff.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv style=\"display:flex;gap:32px;align-items:center;margin:0 0 36px;flex-wrap:wrap;\"\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\n\u003cp style=\"font-size:11px;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:#B12B23;margin:0 0 8px;\"\u003eThe fit\u003c\/p\u003e\n\u003ch3 style=\"font-size:22px;font-weight:700;margin:0 0 14px;line-height:1.25;\"\u003eRelaxed and hip length, S to L\u003c\/h3\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eThe chest measures 102 cm on the S up to 110 cm on the L, and the length is 62 to 64 cm, sitting on the hip.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eA stand collar zips to the chin, and an elastic hem and cuffs keep the warm air in.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eTake your usual size over a sweatshirt, or size up for a chunky knit. The set-in shoulder keeps it neat under a crossbody bag.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0788\/3204\/2173\/files\/620F3F078B69A0BA590213CF476D3756.jpg?width=900\" alt=\"Seoul Letter-Print Puffer Jacket | Seoden London — relaxed letter-print puffer on a model\" width=\"1920\" height=\"1920\" loading=\"lazy\" decoding=\"async\" style=\"width:100%;height:auto;border-radius:12px;display:block;\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv style=\"display:flex;gap:32px;align-items:center;margin:0 0 36px;flex-wrap:wrap;\"\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0788\/3204\/2173\/files\/A65CEBDDD8EB003E2EBCF58150842948.jpg?width=900\" alt=\"Seoul Letter-Print Puffer Jacket | Seoden London — pink letter-print puffer jacket\" width=\"1920\" height=\"1920\" loading=\"lazy\" decoding=\"async\" style=\"width:100%;height:auto;border-radius:12px;display:block;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"flex:1 1 280px;min-width:240px;\"\u003e\n\u003cp style=\"font-size:11px;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:#B12B23;margin:0 0 8px;\"\u003eHow to wear it\u003c\/p\u003e\n\u003ch3 style=\"font-size:22px;font-weight:700;margin:0 0 14px;line-height:1.25;\"\u003ePastel pink or aqua blue\u003c\/h3\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eWear either with wide jeans and chunky trainers for the Seoul street look, or with black leggings and a long sweatshirt.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003ePink is soft and powdery; aqua is bright and clear, a statement on grey days.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eChoose your colour and size above — free UK delivery. Both colours look brilliant in photos.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv data-lead style=\"margin:0 0 36px;padding:22px 24px;background:#F6F4F0;border-radius:14px;\"\u003e\n\u003cp style=\"font-size:11px;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:#B12B23;margin:0 0 8px;\"\u003eFrom Maria \u0026amp; Denis\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003eA letter-print puffer jacket in soft pastel colours — the kind of fun, easy streetwear you see in Seoul, with big tonal letters and numbers printed on the front and back. It is warm, light-hearted and very easy to wear.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#5A564F;margin:0 0 12px;\"\u003ePastel pink or aqua blue, in sizes S to L. It makes a quick coffee run feel like an outfit.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv class=\"sd-info-acc\"\u003e\n\u003cstyle\u003e.sd-info-acc details{border-bottom:1px solid #E6E4DF;}.sd-info-acc details:last-of-type{border-bottom:none;}.sd-info-acc{margin-bottom:-22px;}.sd-info-acc summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:12px;padding:14px 2px;font-size:14px;font-weight:600;color:#161616;}.sd-info-acc summary::-webkit-details-marker{display:none;}.sd-info-acc summary::marker{content:'';}.sd-info-acc summary::after{content:'+';font-size:20px;font-weight:400;color:#9A968F;flex:0 0 auto;}.sd-info-acc details[open] summary::after{content:'\\2013';}.sd-info-acc .sd-info-body{padding:0 2px 18px;font-size:14px;line-height:1.75;color:#5A564F;}.sd-info-acc .sd-info-body p{margin:0 0 10px;}.sd-info-acc .sd-info-body p:last-child{margin-bottom:0;}.sd-info-acc table{width:100%;border-collapse:collapse;font-size:13px;}.sd-info-acc th,.sd-info-acc td{padding:8px 6px;border-bottom:1px solid #EFEDE9;text-align:left;}.sd-info-acc th{font-weight:600;color:#161616;}.sd-info-acc td{color:#5A564F;font-variant-numeric:tabular-nums;}\u003c\/style\u003e\n\u003cdetails open\u003e\u003csummary\u003eWhy you will love it\u003c\/summary\u003e\u003cdiv class=\"sd-info-body\"\u003e\n\u003cp\u003eTonal letters front and back.\u003c\/p\u003e\n\u003cp\u003eA stand collar and full zip.\u003c\/p\u003e\n\u003cp\u003eAn elastic hem and cuffs.\u003c\/p\u003e\n\u003cp\u003eA relaxed, hip-length fit.\u003c\/p\u003e\n\u003cp\u003ePastel pink or aqua blue, S to L.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eFabric \u0026amp; care\u003c\/summary\u003e\u003cdiv class=\"sd-info-body\"\u003e\n\u003cp\u003eSpot clean small marks with a damp cloth. For a full clean, a gentle 30°C wash in a laundry bag or a dry cleaner — check the label inside.\u003c\/p\u003e\n\u003cp\u003eHang on a wide hanger so the shoulders keep their shape; brush lightly after wear.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003eSize guide\u003c\/summary\u003e\u003cdiv class=\"sd-info-body\"\u003e\n\u003cp\u003eThese are measurements of the garment laid flat, not body measurements. Compare them with a similar piece you already own — that is the most reliable way to choose.\u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eChest, cm\u003c\/th\u003e\n\u003cth\u003eLength, cm\u003c\/th\u003e\n\u003cth\u003eShoulder, cm\u003c\/th\u003e\n\u003cth\u003eSleeve, cm\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003e102\u003c\/td\u003e\n\u003ctd\u003e62\u003c\/td\u003e\n\u003ctd\u003e44\u003c\/td\u003e\n\u003ctd\u003e62\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003e106\u003c\/td\u003e\n\u003ctd\u003e63\u003c\/td\u003e\n\u003ctd\u003e45\u003c\/td\u003e\n\u003ctd\u003e63\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003e110\u003c\/td\u003e\n\u003ctd\u003e64\u003c\/td\u003e\n\u003ctd\u003e46\u003c\/td\u003e\n\u003ctd\u003e64\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\u003c\/details\u003e\n\u003c\/div\u003e\u003cdiv style=\"display:none\" aria-hidden=\"true\"\u003e\n\u003cstyle\u003e.sl-size-wrap{overflow-x:auto;-webkit-overflow-scrolling:touch;}.sl-size-wrap table{width:100%;border-collapse:collapse;font-size:13px;}.sl-size-wrap th,.sl-size-wrap td{padding:7px 6px;text-align:center;border:1px solid #E6E4DF;}.sl-size-wrap th{background:#FAF9F6;font-weight:700;color:#161616;white-space:normal;line-height:1.25;}.sl-size-wrap td{white-space:nowrap;}.sl-size-wrap td:first-child,.sl-size-wrap th:first-child{text-align:left;font-weight:600;color:#161616;background:#FAF9F6;}@media(max-width:600px){.sl-size-wrap table{font-size:11px;}.sl-size-wrap th,.sl-size-wrap td{padding:6px 4px;}}@media(max-width:430px){.sl-size-wrap table{font-size:10px;}.sl-size-wrap th,.sl-size-wrap td{padding:4px 3px;}.sl-size-wrap td{white-space:normal;}}\u003c\/style\u003e\n\u003cdiv class=\"sl-size-wrap\"\u003e\n\u003cp\u003eThese are measurements of the garment laid flat, not body measurements. Compare them with a similar piece you already own — that is the most reliable way to choose.\u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eChest, cm\u003c\/th\u003e\n\u003cth\u003eLength, cm\u003c\/th\u003e\n\u003cth\u003eShoulder, cm\u003c\/th\u003e\n\u003cth\u003eSleeve, cm\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003e102\u003c\/td\u003e\n\u003ctd\u003e62\u003c\/td\u003e\n\u003ctd\u003e44\u003c\/td\u003e\n\u003ctd\u003e62\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003e106\u003c\/td\u003e\n\u003ctd\u003e63\u003c\/td\u003e\n\u003ctd\u003e45\u003c\/td\u003e\n\u003ctd\u003e63\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003e110\u003c\/td\u003e\n\u003ctd\u003e64\u003c\/td\u003e\n\u003ctd\u003e46\u003c\/td\u003e\n\u003ctd\u003e64\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Seoden London","offers":[{"title":"Blue \/ S","offer_id":67576891211965,"sku":"CB188B0AE73A45898992A93DA3967B32","price":75.2,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ M","offer_id":67576891244733,"sku":"D54ED6699D274370BCFC17D8A7A28888","price":75.2,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ L","offer_id":67576891277501,"sku":"48AC5B576FC04F898474E493EEF74DE2","price":75.2,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ S","offer_id":67576891310269,"sku":"0176D02446BF4AC9B74A3D56EC1F76B2","price":75.2,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ M","offer_id":67576891343037,"sku":"43F53C5B12C6492CB32FBD5D9AF14E5D","price":75.2,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ L","offer_id":67576891375805,"sku":"5143548D8C3F41699BB5677197E6C8D8","price":75.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/3204\/2173\/files\/pink-puffer-jacket-on-a-model-in-london.png?v=1792258774","url":"https:\/\/seoden-london.com\/products\/seoul-letter-print-puffer-jacket","provider":"Seoden London","version":"1.0","type":"link"}